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	<title>Festival Expert - John Barry</title>
	<link>http://festivalexpert.com</link>
	<description>The Event Planners Source to Increase ROI</description>
	<lastBuildDate>Wed, 16 Dec 2009 04:00:20 +0000</lastBuildDate>
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	<item>
		<title>Triple Play</title>
		<description>Three strikes and your event could strike out! The triple play entry focuses on three simple components of a successful event....

1. Name

2. Date

3. Location

Over 15 years of consulting clients has proven to me that three of the first things that many event planners need help with are listed above. You'd ...</description>
		<link>http://festivalexpert.com/?p=100</link>
			</item>
	<item>
		<title>The BIG 3 Fundamentals</title>
		<description>What's in a name? The name is crucial for the success of your event. There are many factors to consider when picking a name ... or considering adjusting or re-naming your festival.

A quick story... to give you an idea of the impact a name can have.

A few years back we ...</description>
		<link>http://festivalexpert.com/?p=92</link>
			</item>
	<item>
		<title>Find the Best Bands for your Fest</title>
		<description>When people think of attending many festivals... they want to know your schedule of entertainment. Nothing is better at driving traffic to your festival then the talent you book.

How do you find the best talent that draws... has name recognition... and fits into your budget? Great question, and one that ...</description>
		<link>http://festivalexpert.com/?p=44</link>
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